I recently read an excellent blog post by Matthew Farrow, Executive Director Environmental Industries Commission, on Business Green’s website. In this blog Matthew goes on to list the ten things that he’s learned in his in my first decade working in the green policy world. As I read through the blog I realised that we all have lessons learned and insights that we can share to help us learn from each other and to help others along in their sustainability journey.
I will start by sharing some of my ‘lessons learned’ and hope that you will join me and add some of your own in the comments below. If I get enough feedback, I will collate a follow up blog to make sure all readers can learn from this exercise.
Three key learnings that I would like to share:
Sustainability has a lexicon that acts as a barrier to entry, simple language and direct messages are significantly more effective and inclusive. We are all vested in a sustainable future.
People often assume sustainability is a lofty ideal and businesses should focus on economic growth and development. Sustainability includes economic viability, and a successful business can only be successful in the longterm once it incorporates sustainability within its four walls.
Managing an organisation’s supply chain can can help in managing sustainability effectively, allowing organisations to do this voluntarily is admirable and has led to interesting results. Sometime peer pressure and public opinion drive organisations to manage their supply chain more effectively, but it seems that regulations may be a more effective route.
Please share your thoughts and responses! You can email me directly, or comment below.
I look forward to engaging with you.
Sandra Anani is passionate about sustainability, with over 19 years’ experience. She has dedicated her career to sustainable development and communications.